IGN and Healthline Media have biggest proportion of under-35 audience

Top 50 newsbrands in the UK by audience in June ranked by % of under-35s

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There may regularly be digital market factors outside of the control of Ipsos iris that can impact the data for digital publishing brands.

Source: Ipsos iris Online Audience Measurement Service, endorsed by UKOM, 1-30 June 2026, UK internet users aged 15-34 using PC / Laptop, smartphone or tablet device(s). Press Gazette custom list.