Social media ads target all ages

From June 1 to Sept. 13, the share of online advertising dollars spent by both presidential campaigns was split relatively evenly across age groups, except for very young voters – whom both campaigns catered to less.

This chart has been updated to correct the Biden campaign's spending figures, which were inaccurate due to a data collection error.
Chart: The Conversation, CC-BY-ND Source: Illuminating 2020 project, Syracuse University Get the data