Fastest and slowest-growing LinkedIn skills in the advertising and marketing industries
| Social media management | 96% | Marketing communications | 0% |
|---|---|---|---|
| E-commerce optimization | 88% | Web design | 1% |
| Paid media advertising | 62% | Online advertising | 1% |
| Performance marketing | 53% | Email marketing | 1% |
| Influencer marketing | 40% | New business development | 1% |
