On average, how much did it cost small businesses to start?

(Please use a modern browser to see the interactive version of this visualization)

2025 Sample: 1,857 Black small business owners and 2,143 non-Black small business owners (age 18+)
2023 Sample: 1,000 Black small business owners and 1,000 non-Black small business owners (age 18+)

Source: 2025 Intuit QuickBooks Black History Month Survey. Online survey of 2,490 Black small business owners and decision-makers and 3,000 non-Black small business owners and decision-makers throughout the US. Commissioned by Intuit QuickBooks and completed in January 2025.