Proportion that use each generative AI system weekly

There are large differences in the use of generative AI by age group, but this is driven by age differences in the use of ChatGPT. There are no real age differences in the use of Microsoft Copilot, Meta AI, and Grok.

AI_branduse. How often, if at all, do you typically use each of the following generative AI chatbots or tools for any purpose? Base: Those aged 18–24 = 1214, 25–34 = 1963, 35–44 = 2016, 45–54 = 2010, 55+ = 5362 across Argentina, Denmark, France, Japan, the UK, the USA.
Source: Generative AI and news report 2025: How people think about AI’s role in journalism and society

Get the data Embed
Reuters