Current
messaging
Neutral
Patriotism
Public
health
Social
norms
0%
25%
50%
75%
100%
To protect and preserve wildlife, marine life and plants.
68%
74%
74%
72%
68%
To plant more trees to absorb the gases that cause climate change.
70%
74%
74%
73%
72%
To spend more on developing clean technologies.
56%
59%
58%
64%
63%
To make businesses pay for the damage they do when their activities contribute to climate change.
56%
54%
61%
61%
58%
To reduce production over thirty years of the gases that cause climate change
59%
64%
62%
64%
64%
To give businesses a fair timetable to stop activities that contribute to climate change.
52%
53%
54%
55%
58%
None of these, governments are already doing all they should.
3%
2%
1%
1%
3%