Proportion of new articles on the internet generated by AI

Beginning in 2023, the percentage of web content generated by AI quickly grew before plateauing between 2024 and 2025, according to a study by the digital marketing firm Graphite.

A line graph showing the percentage of AI-generated web content rapidly increasing after 2023.

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Chart: The Conversation, CC-BY-NDSource: GraphiteGet the dataCreated with Datawrapper